Duran Duran strike back with a new 40th anniversary album!
Internationally acclaimed, multi-platinum, award-winning pop legends Duran Duran have released their brand new single, “Invisible”, together with an accompanying music video, alongside official details of their highly anticipated 15th studio album, “Future Past”. Set for global release on October 22nd, “Future Past” boasts esteemed producers Erol Alkan, Giorgio Moroder and Mark Ronson behind the board, plus special guest Graham Coxon of Blur on guitar, Bowie’s former pianist Mike Garson, and guest vocals from Lykke Li, with more exciting collaborators to be announced!
The first single to come from the album is “Invisible”, produced by Erol Alkan and Duran Duran and mixed by Mark ‘Spike’ Stent. The official music video was created by an Artificial Intelligence (A.I) called Huxley and comes out ahead of the band’s worldwide exclusive televised performance of the track, set to air live from London on the 2021 Billboard Music Awards on Sunday 23rd May on NBC in North America.
The official film for “Invisible” is the first collaboration of its kind, between artists in different planes of existence. In a ground-breaking, world first, Huxley is an A.I. whose ‘mind’ has been designed based on what we know about how the cognitive and emotional processes of human being’s work. Huxley is a unique dreamer with its own A.I. brain. Huxley creates and dreams much as we do, and using an established technique called ‘active inference’ which was originally created by Karl Friston (one of the most influential neuroscientists in history), we are able to explore the complex dreamscapes that it has imagined from the lyrics and emotional tone of the song.
Huxley takes the concepts that are rooted in human language and iconic symbolism and translates them into provocative and daring imagery that pushes the boundaries of imagination to create a new form of visual discourse that is quite remarkable. The result is a haunting and memorable visual. The band members collaborated with Japanese artist Daisuke Yokota, whose photography they had long admired, on both the front cover of the single and their forthcoming album. Rhodes first met Yokota in 2019 when he was in Japan making a documentary on post war photography.
Renowned through-out their impressive 40-year career for their trail-blazing endeavors in both music and emerging technology, Duran Duran continue their trend, this time with a special collaboration with 360 Reality Audio, a new immersive music experience using Sony’s spatial sound technologies. Announced today, Duran Duran and Sony’s 360 Reality Audio have entered into a special creative collaboration, and first of its kind, to provide fans an entirely new and immersive way to listen to their songs. The first release from this collaboration will be “Invisible”.
This will be followed by 360 mixes of the upcoming album together with new 360 versions of their back catalogue. 360 Reality Audio is on supported streaming services Amazon Music HD, TIDAL HiFi and Deezer HiFi. The official video for “Invisible” also features a simulated 360 Reality Audio Experience where fans can immerse themselves in the music with any pair of headphones.
Check out our 40th anniversary celebration of Duran Duran here